Augmenting the go-kart experience Go-karting has been popular for many years but they are hard designed into one physical space, whether indoors or outdoors. Little Lion Entertainment had an idea – creating a real-life video game, by combining the racing with augmented reality. To turn this into a reality, Little Lion Entertainment came to us […]

Educating visitors about the creation of energy EDF Energy is constructing two nuclear reactors at Hinkley Point C – the first new stations in two decades – to provide zero-carbon electricity for around six million homes in Britain. EDF wanted to create a space that would educate visitors about the urgent need for low-carbon energy, […]

Challenge Inducting workers onto highways construction sites is time consuming and repetitive for those who work for short periods on multiple sites. Attention and engagement levels are therefore low with language often a barrier to non-native English speakers. As part of their repair work on the M5 Oldbury flyover, BAM Nuttall had introduced a sequence […]

Challenge Create a narrative experience utilising immersive technologies in ways that will drive audience adoption forward through engagement and innovation, whilst enabling venues to operate a performance model that would allow them to generate actual revenue, rather than relying upon funding commissions to show immersive experiences. Use Case CreativeXR is funded by Digital Catapult and […]

Challenge Design, build and deploy an iPhone / iOS AR application for a key internal event within two weeks, without direct access to the remote location or event space, which was in high demand due to construction and availability of build team. Use Case Zurich Insurance had instructed Deloitte to create a mobile AR application […]